WomenBikeChicago

As a non-profit seeking a fresh image, I was responsible for developing a logo that would resonate with women who cycle, regardless of their experience. The primary logo is sleek and modern, featuring geometric elements and a contemporary font. Additionally, I created several secondary logos for versatile usage. To enhance their brand, I also designed a user-friendly website. Alongside shaping their identity, I am in charge of managing their online community, overseeing website administration, crafting engaging social media content, and fulfilling design requests.

I have been assigned to create different promotional items for their mission, such as printed marketing materials, t-shirts, online content, and organizing photoshoots, as they adopt their new identity.

Photography by Tyler Bartley